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How-to

How do I auto-reply to Instagram comments?

Pick the post or reel, set a keyword (for example "link" or "price"), and connect that trigger to an automatic reply in ReplyZap. When someone comments the keyword, ReplyZap replies in the comments and/or sends them a DM with your link or offer — instantly and automatically. This "comment-to-DM" flow is the fastest way to convert a viral post into captured leads.

Step by step

  1. 1
    Pick the post or reel

    Select which Instagram post or reel should listen for comments.

  2. 2
    Choose a keyword

    Set the trigger word commenters will use, like "link" or "price".

  3. 3
    Connect the reply

    Attach the public comment reply and/or the DM with your link or offer.

  4. 4
    Go live

    Activate so each matching comment gets an instant automatic response.

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