ReplyZap, answered
Everything about automating Instagram and Facebook DMs, comments and story replies with ReplyZap — built on the official Meta Graph API.
Basics
What is ReplyZap?
ReplyZap is an Instagram and Facebook automation tool that turns comments, story replies and DMs into automatic conversations. Built on the official Meta Graph API, it auto-replies to posts, reels, stories and comments, delivers follow-gated links, and collects emails inside the DM — so creators and businesses capture leads around the clock without answering every message by hand.
How does ReplyZap work?
ReplyZap watches your Instagram and Facebook for triggers — a comment keyword, a story reply, or a DM — then sends an automatic response through the official Meta Graph API. You connect your account, pick a trigger, write the reply (with links, buttons or an email ask), and turn it on. It runs 24/7 and logs every conversation in real-time analytics.
Platforms
Does ReplyZap support Instagram?
Yes. Instagram is ReplyZap's core platform. It automates comment replies on posts and reels, responses to story mentions and replies, and direct messages — all through the official Instagram Graph API. You can trigger DMs from comment keywords, gate links behind a follow, and collect emails inside the chat, so a single viral reel keeps converting viewers into leads automatically.
Does ReplyZap support Facebook?
Yes. ReplyZap automates Facebook Page comments and Messenger conversations using the official Meta Graph API. You can auto-reply to comments on Page posts, trigger a Messenger DM from a comment keyword, and run the same follow-up and email-capture flows you use on Instagram — managing both platforms from one dashboard instead of two separate tools.
Trust & Safety
Is ReplyZap safe to use?
Yes. ReplyZap is built entirely on the official Meta Graph API — the same approved interface Meta provides for business messaging — not on unofficial bots or browser automation that risk bans. Because every action runs through Meta's sanctioned endpoints with your explicit permission, your account stays compliant. You authorize access through the standard Meta login and can revoke it anytime.
Do I need Meta approval to use ReplyZap?
You don't apply to Meta yourself — you connect your existing Instagram professional (Business or Creator) account or Facebook Page through ReplyZap's standard Meta login. ReplyZap operates under Meta's approved API permissions, so the only requirement is a professional account and granting access during connection. Personal Instagram accounts must be switched to a free Business or Creator account first.
How-to
How do I automate Instagram DMs?
To automate Instagram DMs, connect your Instagram professional account to a tool like ReplyZap, choose a trigger (a comment keyword or an incoming DM), write the automatic reply, and activate it. From then on, anyone who triggers the rule receives an instant DM — with links, a follow-gate, or an email ask — sent through the official Instagram Graph API, no manual typing required.
How do I auto-reply to Instagram comments?
Pick the post or reel, set a keyword (for example "link" or "price"), and connect that trigger to an automatic reply in ReplyZap. When someone comments the keyword, ReplyZap replies in the comments and/or sends them a DM with your link or offer — instantly and automatically. This "comment-to-DM" flow is the fastest way to convert a viral post into captured leads.
How do I auto-reply to Instagram story mentions and replies?
Connect your Instagram account to ReplyZap and create a story-reply automation. When someone replies to your story or mentions you, ReplyZap sends an automatic DM back — a thank-you, a link, a discount, or an email ask. It runs through the official Graph API, so every story you post can quietly nurture viewers into subscribers and customers without you watching the inbox.
How do I capture leads from Instagram?
Capture Instagram leads by turning interactions into DMs that ask for contact details. With ReplyZap, a comment keyword or story reply triggers a DM that delivers your offer and collects the user's email right inside the conversation. Because the ask happens in chat — where reply rates are highest — you build an owned email list from Instagram traffic instead of renting attention from the algorithm.
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